Originally Posted by: Andy Just watched this now. As fan-made videos go, this is good!
Originally Posted by: BazG "The new clip, directed by Tom Haines and starring Italian actor Ricky Tognazzi, bounces between sadness and euphoria as it follows the ever-so-slightly surreal story of an aging performer."
Thanks. The way he is imagining some bits which presumably happened in the past is a bit sad/disconcerting, whilst the apparent love he gets from the dancers is kinda sweet. I'm still trying to figure out the deal with the girl at 3.21. Almost as though it's his daughter or someone he had a minor affair with whilst giving her a showbiz break.
Originally Posted by: Aracri Thinking 'bout the meaning of that video. Seems we have a retiring TV presenter and his young substitute. The oldest makes his last presentation, as a goodbye, but he is showing to everybody he's still so good and amazing, maybe better than the new guy - he don't want to leave the scene. A reference to New Order?
Ooh, Deep!
Originally Posted by: NotAMod I'm sure we can't be the only ones wondering what the point was of releasing a video now to promote a single first put out digitally way back in October and then physically in early December. Videos normally promote the music, help shift copies and in turn push the single up the charts "at the time".
I think it's a different approach. If you're Justin Beiber or Adele you're going for the big hit. I get the feeling that this is about keeping an artist bubbling in the media rather than trying to compete for a smash hit. I guess I've banged on about the Chemical Brothers a lot recently, but they're on a massive label (Universal), and are doing something similar. Sometimes I Feel So Deserted came out in April, with a
cheap placeholder video. The
proper video (best video of 2015 IMO) didn't come out til August, by which time the track had been in and out of the charts. And then they put remixes out in September and November. Also in early December they released Wide Open (feat Beck), however the video is "coming soon" according to a tweet from the Chems last Friday. I don't think this is Universal cocking up; it seems to be deliberate.